Jim Beam American Stillhouse in Clermont, Kentucky has some good and some bad news this holiday season. First we’ll take our lump of coal bad news. The bad news is the distillery is closed for tours during renovation. It’s expected to reopen with an all new visitor experience in the summer of 2021. Now on to the good news. Jim Beam American Stillhouse is taking the show on the road and one lucky winner will get a one-of-a-kind treat as the Jim Beam’s Elves will set up a distillery inspired “Beam Snow Globe” in someone’s front yard.
This one-of-a-kind “Beam Snow Globe” experience will allow a small group of friends and family to enjoy holiday cocktails in a physically distanced setting.
How to Score the Jim “Beam Snow Globe” Experience
Now granted, trying to score this Snow Globe in your front yard will be like walking into your local liquor store and finding a 23 year old bottle of Kentucky Straight Bourbon Whiskey sitting on the shelf for the standard retail price but hey, it could happen. Here’s the deal.
On Dec. 10, sometime after 12 p.m. EST, one “Beam Snow Globe” experience will be made available for bourbon fans 21+ on the Jim Beam e-Store for a mere $17.95, representing the year the Beam family first distilled bourbon. It will be offered on a first-come, first-served basis. The lucky recipient will be sent an email with proof of purchase, followed by an email from a Jim Beam representative in order to schedule the day and time of the experience (available Dec. 17 – 22, subject to local conditions and protocols).
What’s Included in the “Beam Snow Globe” Experience?
Stay Informed: Sign up here for the Distillery Trail free email newsletter and be the first to get all the latest news, trends, job listings and events in your inbox.
The recipient of the pop-up experience will be treated to a unique snow-globe setup for a night in their front yard, backyard or driveway. Your $17.95 purchase will include the following items.
- Three individual enlarged “snow globe” domes (with seating for one to two people in each), adorned with elements inspired by the iconic American Stillhouse in Clermont, Ky.
- A physically distant, licensed bartender to craft classic bourbon cocktails (guests must provide their own bottle of Jim Beam® – limit two cocktails per guest).
- High-quality speaker systems, allowing you to safely communicate with friends and family and enjoy bluegrass-inspired holiday tunes.
- Glassware, bar tools, mixers, seating and heaters (as needed).
“Here at Jim Beam, we’re all about bringing people together safely and responsibly over a glass of bourbon,” said Fred Noe, Jim Beam’s seventh-generation master distiller. “While we wish we could welcome folks to the Jim Beam American Stillhouse for the holidays this year, instead we’re bringing the spirit of Kentucky to a few bourbon lovers with this unique ‘Beam Snow Globe’ experience and some bourbon cocktails.”
The ‘Beam Snow Globe’ Fine Print
You have to wear a mask, you have to sign a waiver, provide their own bottle of Jim Beam® Bourbon for the personal bartender, blah, blah, blah. Check the Jim Beam website for the fine print and a full list of rules.
Please help to support Distillery Trail. Sign up for our Newsletter, like us on Facebook and follow us on Instagram and Twitter.
